Pulp Riot Wild Ride - Clouded 118ml

Part of the Wild Ride Collection: Embody the genuinely fierce spirit of the Pulp Riot artist. The shades are bright and fun, with inspiration from rollercoasters, adrenaline rushes, and electrifying festivals!

Benefits

• 100% Cruelty-free, Vegan, Gluten, and Paraben Free
• Lasts 25 to 42 hair washes
• Highly pigmented direct dyes, vibrant results
• Fades evenly throughout hair, true to tone

How to use:

• For the brightest and truest colour tone results, apply on pre-lightened hair
• Do not use a conditioner or treatment prior to applying Pulp Riot
• If pre-lightening the hair, make sure to completely shampoo out bleach or toner
• Do not mix Pulp Riot with a developer
• Apply Pulp Riot to clean, dry hair
• Saturation is key. Working with 1/2 inch sections makes saturation easy
• Leave on the hair for 25 to 40 minutes, without heat
• Rinse thoroughly with cool water. No Shampoo. Conditioner on ends optional